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Seven new dealers for SsangYong

SsangYong Motor UK, the new importer of Korean SsangYong cars, has added a further seven locations to its dealer map. This brings the network strength to 51. 40 sales & service dealerships and 11 service centres.

The SsangYong range.

The SsangYong range. (L-r) Korando, Rodius & Rexton

The new appointments are:

  • A E Wilcox, Wickwar, South Gloucestershire
  • CJB Motorsales, Bishops Stortford, Hertfordshire
  • Richard Cort, Bury, Lancashire
  • Hursley Hill Garage, Whitchurch, Bristol
  • Ian Allan Motors, Virginia Water, Surrey
  • Mill Garages North East, Hexham, Northumberland
  • Sheaf Motors, Dronfield, Derbyshire

Commented Paul Williams, CEO of SsangYong Motor UK:  “We have worked tirelessly over the past eight months to re-establish SsangYong in the UK.  While trading conditions are testing, franchised dealers have been very keen to talk to us and we expect to announce a number of further appointments in the coming weeks.

“The new Korando crossover is winning a lot of friends – dealers, customers and journalists.  With a market leading 5 year limitless mileage warranty and SsangYong’s heritage for producing well engineered, reliable and honest vehicles, the message is getting through and converting into sales.

“The company is continuing to look for dealers to take on the franchise in a number of open points across England, Scotland and Wales.  These include: Aberdeen, Borders, Newcastle, Teesside, Leeds, Bradford, Nottingham, Greater Manchester, Liverpool, Coventry, Watford, Leicester, Reading, Exeter, Southampton, London/South East, Mid & North Wales.

“SsangYong is a great franchise for a range of businesses,” added Paul Williams.  “From the smaller multi-franchise holder, caravan or 4×4 specialist, to a current used car or service outlet wanting to make their first move in to new car retailing, it’s an easy and affordable step to take.

“We keep things simple yet professional, and with short lines of communication, quick decisions are assured.  We offer dealer-selected objectives, competitive and straightforward dealer margins, all backed by a full range of support including a floorplan facility that is not linked to retail finance, plus a good parts supply.”

Said Steve Gray, SsangYong Motor UK’s marketing and communications director:  “The new Korando gives dealers a superb and well priced product to sell into the fast growing crossover segment of the market, while Rexton and Rodius have a very loyal following especially with those who tow a caravan, horsebox or trailer, have a large family or run a private hire business.

“We have supported the brand’s relaunch with national TV advertising, and in addition to the 5 year limitless mileage warranty there’s a 5 year financing offer with 5 year free servicing to help draw customers in.”

Business owners interested in finding out more can click here: or contact Ayesha Lutchman on 01252 775409 or email for an initial discussion.

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