Bomford promote UK agricultural engineering
Bomford held a recent meeting at its Worcestershire headquarters to promote and boost exports for its British built range of grass and hedge maintenance machinery throughout central Europe.
Bomford presents their latest product ranges to journalists representing 16 different agricultural and amenity machinery publications from Germany, Romania, Bulgaria, Hungary, Slovenia, Czech Republic and Poland.
Bomford has for many years flown the flag for British agricultural machinery manufacturing throughout the world. Export has always played a major role and the company’s hedge and grass maintenance products can be found in virtually every continent in the world, the exception being Antarctica for obvious reasons!
One of the recent main growth areas for Bomford products has been central and eastern Europe, where there is an increasing demand for the company’s products, mainly in the agricultural but also the amenity maintenance sectors.
In recognition of this, Bomford recently held a press meeting at its Salford Priors headquarters in Warwickshire, at which they presented their latest product ranges to journalists representing 16 different agricultural and amenity machinery publications from Germany, Romania, Bulgaria, Hungary, Slovenia, Czech Republic and Poland.
For many of the journalists, it was their first visit to Britain and despite the non-summery weather, their excitement in visiting the UK in an Olympic year, and staying in Stratford-upon-Avon in particular, was noticeable. Some even extended their stay so as to visit London.
Following a presentation of the latest Bomford product ranges, they then had the opportunity in the afternoon to see a cross section of Bomford machines in action.
In addition to demonstrating the latest Hawk Evo fitted with flail and Pro-Saw heads, the demonstration included the new Bomford Rotary Ditch Cleaner and the Buccaneer, which both attracted considerable attention. There was also particular interest in the Electronic Proportional (EPP3) and Intelligent Control System (ICS) control systems available for reach arm mowers due to their ease of use.
Commenting on the meeting, Marketing Manager Chris Tucker said; “We were delighted with the success of the day and in particular the exceptional level of attendance and support from the European press, we look forward working with our partners in maximizing the opportunities that the event will bring, and strengthening our position in these new markets.”