Click to contact us or call 02476 353537

All the taste easier on the waist.


Joseph Heler Announce the Launch of their Branded Red Lesster and Double Glowcester Lighter Style Cheeses


Renowned for their quality and innovation, Joseph Heler, the UKs largest independent regional cheese maker, are thrilled to launch their exceptional 30% less fat Lighter Style Red Lesster and Double Glowcester cheeses. Presented under their Parkes Farm brand, the 250g packs will be available in grated and sliced formats priced at RRP2.49 and will roll out into 22 Booths stores throughout the North on Wednesday 18th May.

Since Joseph Heler Cheese were awarded the Queens Award for Enterprise in 2001 for their development of low fat cheese, the Cheshire-based cheese makers have worked tirelessly to perfect the taste and texture of this offering. As such, both Parkes Farm products retain their individual and distinctive flavours and textures, yet contain 30% less fat than their standard equivalent.

These fantastic products may have a reduced fat content, yet there are no restrictions to their versatility. They deliver in exactly the same way as full fat cheese when cooked and more importantly, taste the same when enjoyed on their own.

Mike Heler, Managing Director of Joseph Heler Cheese says: I firmly believe that healthier cheese options are here to stay in the long term. Having seen the category grow from niche to mainstream within such a short period of time, we can only foresee the demand continuing to rise as more people buy into the category. We believe consumers eating our reduced fat Red Leicester Style cheese and reduced fat Double Gloucester style cheese would struggle to tell the difference.

  • Joseph Heler Cheese is a privately owned family business that was formed in 1957 by Mr Joseph Heler and is located just outside the market town of Nantwich, in the heart of the Cheshire Countryside.

  • Joseph Heler Cheese is the largest independent regional cheese producer in the UK and the fifth largest producer of cheese in the UK.

  • Joseph Heler has a reputation for producing consistently high quality cheese, boasting a portfolio of over 40 varieties.

  • Joseph Heler Cheese received the highly acclaimed Queens Award for Enterprise in 2001.

  • ALL Joseph Heler cheeses are suitable for Vegetarians.

  • Joseph Heler Farms has its own herd of over 300 award winning pedigree Holstein cows.

  • Milk is collected daily from 150 local farms all within a 45 mile radius.

  • Visit the website at:

Leave a Reply

Your email address will not be published. Required fields are marked * great opportunity to promote your business to our dedicated readership of farmers, landowners, estate managers and associated agricultural professionals.
Contact us today on 02476 353537 and let's work together to drive your business forward.