Goodyear to spend 43 days at farming shows in 2011

This week the Goodyear Farm Team has released their show programme for 2011.

As part of their commitment to the farming industry and to providing customers with the best information possible the team of Tyre Specialists will be travelling around the UK at farming shows throughout the year.

They will start at the LAMMA Show in January at Lincolnshires famous Newark Showground and travel to some of the biggest farming events around Europe including DOE, World Ploughing, SIMA, Cereals Show, Royal Highland and the Royal Welsh Show.

The UK based team will be encouraging farmers to sign up to their popular AGRI Club which provides discount offers and tyre tips to hundreds of farmers across the UK already.

Phil Stanton, Goodyears Farm Tyre Business Manager said: We will visit 21 shows throughout 2011 covering 43 days across the year. We have been committed to offering industry leading service to the farming community for many years and have been at the forefront of farming shows throughout our history.

By being present at these shows we are able to educate farmers on correct tyre maintenance as well as introduce them to our product range and the Goodyear Farm Tyre Specialist Network. This year we have been able to increase membership numbers of our AGRI Club and we intend to continue this throughout 2011 concluded Phil.

About Goodyear

Goodyear employs approximately 71,000 people and manufactures its products in more than 60 facilities in 25 countries around the world. Goodyears innovations have set automotive standards for more than 100 years.

Goodyear has been the pioneer of the innovative safety technology known as RunOnFlat, which allows a driver to continue on a journey with a punctured tyre.

Goodyear is the worlds leading manufacturer of RunOnFlat tyres, with applications on various BMWs, the award winning MINI, Mercedes-Benz high performance cars, Opel and other brands. Additional Goodyear RunOnFlat fitments are on the horizon, as the companys designers are working with multiple automobile manufacturers on more than 100 RunOnFlat projects.

For more information on Goodyear and its products, visit www.mygoodyear.co.uk