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Grassform assist McDonalds at the launch of their 2012 Olympics sponsorship campaign


The Olympics are the worlds biggest showcase of athletic talent.

Grassform assisted McDonalds with the launch of their Olympic sponsorship campaign by providing a tractor and trailer. As well as launching themselves as the official food sponsor, McDonalds aimed to showcase their ethical approach to farmers and policy of not adding any artificial colours, flavourings or preservatives to their meat products.

This was a fantastic opportunity for Grassform to showcase their equipment to a large audience.


Richie Bennett from ICE London was impressed with the equipment supplied by Grassform. He said: Grassforms attitude towards this project was second to none. They were efficient, organised and punctual, which helped the event to run smoothly, and without any glitches. I would recommend them to anyone.

ICE London worked in partnership with McDonalds to organise the event which was also attended by Lord Sebastian Coe, who is the chair of LOCOG.

Based in Ingatestone, Essex, Grassform Plant Hire supplies quality amenity machinery hire, sports turf construction, grass reinforcement and ground protection boards.

Grassform Plant Hire is based in Ingatestone, Essex.

Grassform is the UK’s leading machinery hire, fine turf sports construction and reinforcement company.

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